Bloom is now Rainbrand

Use casesUGC video

Creator-style videos in the brand's voice.

Your agent plans the shots and spoken lines from a Brief, then renders the video and its audio through the AI Gateway with the brand's product references.

Graza · UGC video
12 S · 9:16 · SEEDANCE 2.5

(01) Why use Rainbrand

Video models can make a convincing creator clip, but they don't know your products, what each one is for or how your brand talks. Rainbrand gives your agent a Brief for each video, with the voice and product guidance to plan it and references for the model.

How it's made

From a Brief to a creator video.

Rainbrand · create_briefReady
Brand
Graza
Task
A creator-style video about Drizzle and Sizzle
Returns
Voice, product and packaging guidance
1 Brief

Plan the shots and spoken lines from a Brief.

Seedance 2.50:12 · 9:16
0:01.0
0:04.5
0:08.5
0:10.5
2 Render

Render video and audio with Seedance 2.5 through the AI Gateway.

Before you publish4 checks
  • Product use against the Brief
  • Logos and mirrored label text
  • Dialogue and lip sync
  • Hands, liquids and products
3 Check

Check it against the Brief and references.

With your agent

Ask your agent for a creator video.

Name the brand and the product. Your agent requests a Brief, plans the shots and lines, renders the video through the AI Gateway and checks it against the Brief.

Read the guide (opens in a new tab)

Works with your favourite agents

Claude
Rainbrand connected
You

Make a short UGC-style video for graza.co about Drizzle and Sizzle, its two olive oils.

Claudecreate_briefGraza video

Drizzle is for finishing and Sizzle is for cooking, so I'll build four shots around that: a hook, Drizzle over burrata, Sizzle in a hot pan and a closing line.

Claudegenerate_videoSeedance 2.5

Rainbrand generation

Video ready
Model
Seedance 2.5
Brief
Graza video
Length
12 seconds, 720 × 12809:16

The video is ready. The bottles and their uses match the Brief, but the label text is mirrored in the two shots where the creator faces the camera.

Illustrated with the Graza video from the UGC video guide, made with Seedance 2.5 through Rainbrand's AI Gateway.

In your product

Render creator videos through the API.

Request a Brief for the video, then start a 12-second Seedance 2.5 generation with its ID and audio on. Rainbrand passes the Brief's guidance and references to the model with your prompt.

View API reference (opens in a new tab)
POST /generations
Generate a video with a Brief (opens in a new tab)
  1. 1Request a Brief and wait for it.

    200 OK
    curl -X POST https://www.rainbrand.com/api/v1/briefs \
      -H "x-api-key: $RAINBRAND_API_KEY" \
      -H "Content-Type: application/json" \
      -d '{
        "brandSessionId": "e6220a5e-4a68-4d39-8bb9-5105e9a3a164",
        "task": "A 12-second UGC-style video for Acme Inc. Atlas Pro."
      }'
    
    curl "https://www.rainbrand.com/api/v1/briefs/$BRIEF_ID?wait=true" \
      -H "x-api-key: $RAINBRAND_API_KEY""data": {
      "id": "657bcf79-1f2f-47fa-90f8-9245142980ed",
      "status": "completed", …
    }
  2. 2Render with the Brief.

    202 Accepted
    curl -X POST https://www.rainbrand.com/api/v1/generations \
      -H "x-api-key: $RAINBRAND_API_KEY" \
      -H "Content-Type: application/json" \
      -d '{
        "brandSessionId": "e6220a5e-4a68-4d39-8bb9-5105e9a3a164",
        "model": "bytedance/seedance-2.5",
        "briefId": "657bcf79-1f2f-47fa-90f8-9245142980ed",
        "input": {
          "prompt": "A creator at a desk talks to camera about Atlas Pro in four short shots.",
          "duration": 12,
          "aspect_ratio": "9:16",
          "resolution": "720p",
          "generate_audio": true
        }
      }'
Customers

Teams building with Rainbrand.

How companies integrate Rainbrand into their agents and products.

All customer stories

“We use Rainbrand to fetch each customer’s brand and generate accurate, on-brand creative for their ads. It means we don’t have to reinvent that part of the stack ourselves.”

George JeffersonCo-founder, Revnu
Read the story: Revnu puts a brand layer inside its AI growth product

“We pushed Rainbrand to production as our default image solution.”

Mathew PregasenFounder and CEO, The Letter Company
Read the story: Letter builds Rainbrand into Letterpress
The GTM Co-Founder

“I have the ideas, but turning them into great design was always a struggle. Rainbrand makes me feel like the best designer in the world, and I don’t think I’ll need to hire one for the small stuff again.”

Shane O’ConnorFounder, The GTM Co-Founder
Read the story: The GTM Co-Founder uses one agent across several brands

Make your first creator video.

Connect Rainbrand to your agent, add a brand and describe the video you want.

  1. Open the Rainbrand plugin and add it.

    Open Rainbrand plugin (opens in a new tab)
  2. Connect your Rainbrand account when asked. It works in ChatGPT and in Codex.

UGC video FAQ

Asked,
answered.

All FAQs

What do I need to make a UGC video?

An agent connected to Rainbrand through MCP and a ready brand, or sources such as a website to create one. Your agent requests a Brief and renders the video with Seedance 2.5 through the AI Gateway. Connect Rainbrand to your agent.

What does the Brief add to the video?

The Brief selects the voice, product and packaging guidance that matter for this video, with product references. Your agent plans the creator, the shots and the spoken lines from it. When your agent passes its ID with the generation request, Rainbrand gives the model that guidance and the Brief's references alongside the prompt. How Briefs work.

How do I keep the product right on camera?

Start with the Brief's product references and add official product photos for details they don't show. Describe each reference and what must stay unchanged. Use Seedance's reference inputs rather than first and last frames, because the Brief can add reference images and the two can't be combined.

Can I use my own video tools instead?

Yes. The AI Gateway is optional. Your agent can pass the Brief's guidance and assets to the video tools you already use. Use your own tools.

How do I check the video before it goes out?

Compare it with the Brief and the product references. Check logos and labels for wrong or mirrored text, listen to the dialogue and lip sync, and watch for distorted hands, liquids and products. In the Graza video, the bottles and their uses were right, but the label text was mirrored in the two shots facing the camera. To check a frame against the brand, capture it and request a Review.