Bloom is now Rainbrand

(Brand guidelines) // Business software

Salesforce brand
guidelines

Salesforce’s logo, colors, fonts, voice, and dos and don’ts, from the Brand Skill Rainbrand built from salesforce.com.

Download the Brand Skill

About Salesforce

Salesforce is an AI CRM and trusted, open platform that connects people, AI agents, applications, and data. Its brand brings together practical business outcomes and human collaboration, grounded in trust, customer success, innovation, equality, and sustainability.

Use Salesforce’s own logo artwork as the brand identifier. Keep the mark intact and legible; do not redraw it, distort its proportions, or treat a product icon, favicon, partner mark, customer logo, or promotional graphic as the Salesforce logo.

Salesforce colors

  • Cloud blue

    Blue in the supplied current cloud logo

    HEX
    RGB

  • White

    Lettering and light backgrounds

    HEX
    RGB

  • Deep teal

    Website text and accent

    HEX
    RGB

  • Royal blue

    Website dark treatment

    HEX
    RGB

Salesforce fonts

  • ITC Avant Garde

    Headings

  • Salesforce Sans

    Body and supporting text

Font names only. The Brand Skill download doesn’t include font files.

Salesforce’s voice

Write with confidence and clarity, connecting technology to real work and customer outcomes. Center people and collaboration: Salesforce describes the goal as “Your agents, your team, your data — working together so every customer interaction reflects your business at its best.”

Present AI as capable and useful, while emphasizing human judgment and governance: “Agents handle the research, the validation, and the repetitive work — all within guardrails you control — so your people can focus on decisions only they can make.”

Make trust a clear, consistent principle: “Trust is our #1 value. We build trust by leading with ethics and through the integrity of our technology.”

Use direct, active language and specific outcomes. Salesforce often frames its purpose in memorable, human terms: “We believe business is the greatest platform for change.”

  • “We believe business is the greatest platform for change”

Dos and don’ts

Do

  • Use Salesforce’s own logo artwork as the brand identifier and keep it intact and legible.
  • Use cloud blue and white to preserve the logo’s identity, with the darker website colors in their supporting roles.
  • Write in active, outcome-focused language that connects technology with people, customer success, and practical work.
  • Present trust as a foundation and make human oversight clear when describing AI agents.
  • Use Salesforce’s stated values—Trust, Customer Success, Innovation, Equality, and Sustainability—as a guide to brand expression.

Don’t

  • Don’t redraw, distort, or obscure the Salesforce logo.
  • Don’t present a product icon, customer mark, partner mark, or promotional artwork as the Salesforce logo.
  • Don’t describe agents as acting outside the rules, permissions, and guardrails that keep their work accountable.
  • Don’t use vague claims where a clear customer or business outcome would make the message more useful.
  • Don’t treat a website-specific color treatment as a substitute for the core palette.

Salesforce imagery

378 images from salesforce.com, in 2 files of the Brand Skill. Each file starts with its guidance, then shows the images it refers to.

Brand imagery

208 images

Salesforce’s own brand imagery spans people at work, Trailblazer community moments, sustainability, company values, and illustrative product storytelling. Preserve the distinction between Salesforce-owned creative and customer or partner identity.

  • A blue gradient background serves as the backdrop for the bold white text, "Welcome to the Agentic Enterprise." Positioned to the right of the text is a 3D…
  • The official Salesforce logo features a bright blue cloud with a white lowercase typeface centered horizontally across it that reads "salesforce".
  • A stylized, grainy illustration of a billowy cloud composed of several overlapping circular mounds.
  • A single, four-pointed star graphic with soft, rounded tips in a vibrant cyan hue.
  • A vibrant yellow four-pointed star graphic with a glossy, 3D pillowy texture.
  • A glossy, bubblegum pink four-pointed star with soft, rounded edges and a 3D convex appearance.
  • A sleek, white humanoid robot with a blue screen face and sunglasses flies diagonally across a surreal, bright landscape.
  • A man with a full beard and a 'Trailblazer' hoodie points toward the viewer, set against a vibrant blue rounded rectangular background with stylized digital…
  • A wide, panoramic graphic features a soft color transition from solid white at the top to a vibrant sky blue in the center.
  • A vibrant collage features a smiling white robot with sunglasses waving against a bright blue background containing circular vignettes of office history,…
  • A smiling Black woman with short hair and an orange shirt looks at her smartphone, framed within a vibrant blue abstract shape.
  • A 3D stylized shield icon with a polished gold rim and a matte blue face, angled slightly toward the viewer.
  • A metallic gold trophy features a stylized, twisting column that flares outward at the top to reveal a vibrant blue five-pointed star.
  • A 3D-styled, vibrant blue rocket ship tilts diagonally upward toward the top right, emitting a glowing yellow and orange flame from its base.
  • A 3D heart icon featuring concentric nested layers of contrasting materials and colors.
  • A 3D stylized globe centered on the Americas features a vibrant blue textured ocean and tan-colored continents.
  • A diverse group of seven smiling young adults sits side-by-side with their arms around each other on a thick wooden railing of a bridge in a lush,…
  • A woman with dark hair and a confident smile holds a tablet, framed within a bright yellow rounded square against a blue gradient background.
  • A 3D character wearing a brown bear hood and a white t-shirt with a blue cloud logo stands triumphantly atop a yellow stool.
  • Two smiling women stand back-to-back with arms crossed in this bright studio portrait.
  • A polished, wood-grain shield graphic features the Salesforce blue cloud logo perched at the top center.
  • A vibrant blue gradient graphic features bold white text on the left stating, "100% of farmers would use Agent Tierra again." To the right, a smartphone…
  • A smiling man and woman sit side-by-side at a desk in a bright, modern office, focused on a handheld smartphone the man is pointing at with a stylus.
  • A long-exposure photograph captures a silky, white stream rushing over dark rocks through a dense, primeval forest.
  • A vertical digital graphic features a soft, linear color gradient in a cool palette.
  • A vibrant digital graphic features the large white text "27M" set against a bright blue-to-teal gradient background, alongside a green tiered star icon.
  • A playful digital graphic featuring a white, futuristic robot with a blue cloud logo on its chest hovering beside two professional headshots.
  • A single white wind turbine stands in the center of a wide aerial landscape of plowed and green farmland under a soft sunset sky.
  • A large 3D blue eye, encased in a metallic silver frame, acts as the lens of an oversized magnifying glass held by a small character in a brown bear costume.
  • A collage style photograph features three volunteers cleaning up litter along a grassy shoreline, hunched over with black trash bags and blue gloves.
  • A blue, fuzzy character wearing sunglasses sits at the base of concentric blue arcs that suggest progress or circular orbits.
  • A wide-angle cityscape photo of San Francisco's skyline, featuring the SalesForce Tower and Transamerica Pyramid under a clear blue sky.
  • A man wearing a broad-brimmed hat and a checkered flannel shirt gazes up into a lush green forest canopy while holding a tablet.
  • A digital infographic layout featuring three vertical columns with rounded light blue bodies and deep blue headers.
  • A medium shot shows a smiling man in a green shirt and a woman in a cream sweater collaborating at a desk with a laptop.
  • A medium photo of a Black man in a light button-down and a woman in a blue cap and flannel shirt, both smiling while looking at a tablet together outdoors.
  • A woman with curly dark hair stands in a bright greenhouse, holding a tablet and looking thoughtfully at the rows of plants.
  • A top-down aerial view of a lush, dense green forest where a clearing in the canopy forms the shape of a world map.
  • A close-up underwater photograph focuses on a white angelfish with thin, vertical black stripes and a long, flowing dorsal fin tipped in yellow.
  • A professional woman wearing glasses and a blazer gestures toward a digital presentation while holding a tablet in an office setting.
  • A radiant sunburst peeks over the edge of a sheer cliff in this scenic mountain landscape, casting long shadows across a dense evergreen forest valley.
  • A playful 3D cartoon robot with blue sunglasses and a white-and-teal space suit is skydiving over a lush aerial landscape.
  • A flat vector illustration depicts a central green shield with a blue padlock icon hovering above a light-blue server rack.
  • A white robot with sunglasses, Astro, peeks over a white laptop display against a bold yellow and blue background.
  • A horizontal 3D-style graphic timeline on a bright blue background depicts a linear workflow using five floating UI panels connected by arrows.
  • Four diverse professional headshots are arranged in circular frames across a vibrant teal and blue gradient backdrop.
  • A minimalist vertical graphic features a soft, stylized four-pointed blue star shape nestled in the lower right corner against a clean white field.
  • A wide, banner-style graphic featuring a soft light blue-to-white gradient sky.
  • A single, glossy orange four-pointed star graphic is positioned in the lower-left corner of a wide horizontal frame.
  • A glossy, three-dimensional four-pointed blue star floats in the upper right corner of a wide panoramic banner.
  • Two glossy, four-pointed stars float in the lower-left corner of a wide, landscape-oriented graphic with a soft blue-to-white gradient.
  • A glossy, 3D orange four-pointed star floats in the top right corner of a wide, landscape-oriented graphic.
  • Two glossy, four-pointed 3D stars float in the lower-left corner of a wide frame that features a soft light-blue to white vertical gradient.
  • A single, glossy blue four-pointed star floats in the upper right corner of this wide landscape graphic.
  • A digital graphic banner features a soft white-to-light-blue gradient backdrop.
  • A smiling woman with brown hair pulled back, wearing a light beige blazer, is positioned on the right of a vibrant purple background.
  • A clean software user interface graphic on a soft blue gradient background features a central prompt area titled 'Let’s build your next agentic campaign.'…
  • A glossy white, 3D character robot with a round head and sunglasses-like visor flies forward with a clenched mechanical fist reaching toward the viewer.
  • A smiling blonde woman in an orange shirt works on a laptop against a light blue background.
  • A floating white digital tablet titled "State of Marketing" displays a smiling woman in a tan blazer working on a laptop.
  • A 3D book mockup titled "The Inbound Pipeline Problem" features a deep navy and purple cover with a large teal and blue graphic of concentric horseshoe shapes.
  • A smiling Black woman wearing cream headphones and a mustard-colored blouse works at a laptop against a soft blue background.
  • Three circular headshots of smiling professionals—a woman in a floral blouse and two men in collared shirts—are positioned against a vibrant orange and cream…
  • Four circular headshots of professional men and women are arranged horizontally against a cream background with a large orange scalloped shape at the top.
  • Four circular headshots of smiling professionals are arranged horizontally across an illustrated landscape background featuring a large orange sun and…
  • Four circular headshots of smiling professionals—two men, a woman, and a younger man—are arranged horizontally across a cream-colored background featuring a…
  • A woman with dark hair and a joyful expression smiles warmly, wearing a shimmering metallic gold zip-up hoodie featuring the word "Trailblazer" in white…
  • A glass-morphic digital tablet displaying a product page sits against a vibrant blue circular backdrop.
  • A white digital tablet angled diagonally features a 'State of Commerce' report layout, surrounded by floating green 3D stars against a dark blue banner.
  • A vibrant 3D graphic features a rounded lime green shopping bag with two white loop handles centered against a blue gradient background.
  • A futuristic robot with blue sunglasses floats beside a white data dashboard featuring rising line graphs.
  • A vibrant 3D graphic features a large green location pin hovering over a stylized, white zigzag path marked by green circular nodes.
  • A smiling group of three professionals take a selfie at an outdoor event, with the woman on the left holding up a smartphone.
  • A centrally positioned circular white badge contains a cluster of rounded, colorful plus signs in shades of orange, blue, red, and teal.
  • A close-up, over-the-shoulder lifestyle photograph shows a person using a MacBook laptop to view a data analytics platform titled 'Overview Dashboard.' The…
  • A central white pill-shaped graphic contains the black 'FORRESTER' logo against a vibrant orange-to-white gradient background.
  • A digital UI graphic displays two overlapping interface windows against a vibrant blue background with floating white and cyan sparks.
  • A smiling blonde woman in a vibrant yellow t-shirt works on a silver laptop against a curved blue gradient backdrop.
  • A vertical digital document titled 'How 10 Nonprofits are Building a Trusted Data Foundation for AI' is tilted forward, surrounded by playful 3D icons like a…
  • A digital report cover titled 'Nonprofit Trends Report' features a Salesforce logo and the tagline 'How Nonprofits are Building Momentum for a Changing World'.
  • A minimalist graphic featuring a soft, linear color gradient.
  • A diverse group of five smiling office colleagues gather around a computer monitor in a bright office, with an older woman in a red sweater gesturing toward…
  • A graphic for the Salesforce 'SEVENTH EDITION Nonprofit Trends Report' features a large curved window showing two people planting a tree in a sunlit forest.
  • A floating, white-bordered digital document titled "How 10 Nonprofits are Building a Trusted Data Foundation for AI" takes center stage against a clean white…
  • A man in a black suit and shirt delivers a keynote speech, gesturing emphatically with one hand while speaking.
  • A 3D graphic of the number 20 styled as shiny, reflective light blue metallic balloons.
  • A vibrant blue graphic banner features the bold white text 'Sales Keynote' centered against a gradient backdrop.
  • A vibrant blue digital graphic features bold white text reading "Revenue Keynote" in the center, topped by a rounded "Watch on demand" pill button.
  • A 3D white laptop is angled on a blue gradient background, displaying a software interface with the greeting "Good Morning, Sydney!" alongside sales data…
  • A man in a navy suit and white dress shirt delivers a keynote presentation while holding a remote, gesturing towards a blurred audience.
  • A 3D stylized screenshot of a sales pipeline dashboard floats on a white laptop base against a vibrant blue gradient background.
  • A Gartner Magic Quadrant for CRM Sales Platforms chart is prominently displayed within a white, stylized tablet frame over a curved blue gradient background.
  • A professional woman with curly hair and glasses gestures from within a floating, rounded white card titled 'State of Sales.' This graphic features 3D icons…
  • A vibrant digital graphic with a blue and white theme features the title 'The Sales Leader’s Playbook to Driving Growth with AI' next to the Salesforce logo.
  • A glass-textured promotional card titled "How to Get Started with AI Sales Agents" floats against a vibrant blue and teal background.
  • A floating white card with the headline "How Leading Companies Use Agentforce Sales" is set against a vibrant blue and teal gradient background with yellow…
  • A vibrant blue digital graphic features the white lowercase 'dreamforce' logo centered with a small blue cloud icon perched on the letter 'd'.
  • A vibrant digital banner on a deep blue gradient background featuring the headline 'Switch on Agentic Success' in bold white and pink text.
  • A digital graphic features two women engaged in collaborative work inside a stylized video player frame against a vibrant blue gradient background.
  • A digital graphic features a blonde woman in a teal zip-up hoodie appearing in a blue video player window on a royal blue background.
  • A vibrant digital collage displays several software interface elements floating over a blue and teal gradient shape, anchored by a 3D orange arrow pointing…
  • A woman and a man smile as they stand back-to-back wearing matching teal 'Salesblazer' hoodies with Trailhead patches on the sleeves.
  • A vibrant digital graphic features a white card titled 'The Sales Leader’s Playbook to Driving Growth with AI' set against a bright blue backdrop.
  • A glass-textured video player window displays a 'welo' software dashboard against a vibrant blue gradient.
  • A floating digital white paper graphic titled 'The Invisible Advantage' features a Salesforce logo and a woman holding a tablet.
  • This digital graphic features a Salesforce 'State of IT' report cover set against a bright blue background containing lines of programming code.
  • Centered white text reads "salesforce developers" next to a blue cloud icon on a deep purple and indigo gradient background.
  • A side-profile photo of a young man with a beard and glasses wearing large black over-ear headphones while coding at a desk.
  • A high-tech digital graphic features multiple overlapping windows of Python source code floating against a deep blue gradient background.
  • A group of diverse, enthusiastic coworkers wave and smile from behind a wooden desk at an event.
  • A diverse group of three smiling people wearing black hoodies with the word "Trailblazer" written across the chest are set against a dark blue background…
  • A bustling tech conference hall, 'Camp Trailhead,' features a massive blue halo sign overhead that reads 'Build Your First Agent with Agentforce.' Dozens of…
  • A digital graphic titled 'Tableau Next' features a tiered architecture diagram on a vibrant blue background with circular bokeh.
  • A woman with long dark hair stands on a stage, smiling and gesturing with her hands while delivering a presentation.
  • A bold graphic features the white, sans-serif text "Tableau Next" centered against a vibrant orange-to-peach vertical gradient.
  • A man in a dark blazer and light shirt delivers a presentation on a stage with a vibrant backdrop featuring a forest and the Golden Gate Bridge.
  • A light-skinned woman with long blonde hair and a joyful smile wears a pastel pink hard hat featuring a heart-shaped location pin icon while sitting in a…
  • A diverse group of professionals in business casual attire applaud enthusiastically while seated in a dimly lit conference hall.
  • A close-up UI screenshot depicts a chat interface floating against a soft, abstract backdrop of looped, copper-colored 3D shapes.
  • A grainy, iridescent 3D abstract shape with fluid, knotted loops dominates the center of a pale gray gradient background.
  • A 3D smiling emoji wearing a headset floats in front of a white laptop displaying a customer service console.
  • A software interface for an IT Service Desk is displayed on a white laptop screen against a vibrant green background with floating geometric shapes and a…
  • A smiling man wearing a professional headset works in a brightly lit office setting, presented as a graphic banner with a slightly curved frame against a…
  • A digital product graphic showcases a CRM 'Service Console' interface against a soft blue gradient background.
  • A promotional graphic features three diverse field workers in safety vests smiling at a tablet held by the central woman.
  • A smiling Black woman wearing a headset and pink sleeveless top is the focal point of this bright graphic.
  • A smiling Black woman wearing a headset and a mustard yellow sweater is framed within a vibrant blue rectangular shape.
  • A digital document cover titled 'The 2024 Retail Holiday Planning Guide' features a smiling woman in a black apron holding a tablet, surrounded by floating…
  • A business-oriented digital graphic titled 'How to Jumpstart AI-Driven Growth in Commerce' on a clean white card against a light blue gradient background.
  • A fuzzy, brown bear-suited mascot stands centrally, holding an open paper map featuring a blue river and green parks.
  • A minimalist vertical banner featuring layered, geometric chevrons in varying shades of light sky blue and soft white.
  • A close-up photograph of a person with long dark hair and red nails typing on a silver laptop, overlaid on a light blue gradient background.
  • A digital graphic showcases a large desktop monitor displaying a Salesforce software dashboard with colorful data visualizations on a real-life wooden desk.
  • A vibrant graphic collage featuring two smiling professional women interacting over a laptop and a small pink product jar.
  • A vibrant purple-to-lilac gradient background anchors this photo of two men in a candid conversation, framed by a soft white rounded border.
  • A digital interface for an AI Agent is superimposed over a photo of two women, one with curly hair and one with wavy hair, smiling while looking at a laptop…
  • A smiling woman with short brown hair looks off-camera while working at a modern desk setup with a computer and tablet against a blue gradient backdrop.
  • A smiling young man with dark curly hair sits outdoors against a light wood panel, using a laptop that emits glowing UI overlays.
  • A 3D shield-shaped badge centered on a white circle depicts a stylized mountain landscape.
  • A low-angle, medium shot of a woman with long dark hair speaking passionately while gesturing with a clicker in her hand.
  • A digital award badge for 'FORRESTER WAVE LEADER 2026' focused on 'Customer Data Platforms For B2C'.
  • A Gartner Magic Quadrant for Customer Data Platforms chart is the focal point, encased in a rounded glass-style frame against deep blue geometric shapes.
  • A smiling woman with long brown hair points both index fingers at her royal blue zip-up hoodie, which features the white cursive text 'Data Blazer' across…
  • A smiling East Asian woman in a white button-down shirt works at a laptop, flanked by a curved blue graphic and a dark office background with blurred…
  • A man with a dark beard and a grey button-down shirt smiles while working on a silver laptop in a home office setting.
  • A digital graphic for a Salesforce guide titled "Agentic AI Starts with Harnessing Unstructured Data: 20 CIOs Share Their Strategies." The center panel…
  • A 3D character illustration of a white and blue robot wearing sunglasses, floating beside a digital monitor displaying a simplified Salesforce interface.
  • A stacked 3D architectural diagram displays a software platform as neon-lit metallic tiers in blue, teal, magenta, and purple.
  • A 3D graphic of a rounded four-pointed star or diamond shape, composed of horizontal, wavy ridges.
  • A vibrant blue 3D character head with a smooth, matte texture and small rounded ears at the top.
  • A circular arrangement of twelve glossy, multi-colored spheres resembles a loading wheel or a spectrum.
  • A 3D rendered, glossy blue circular icon features a recessed profile of a person's head and shoulders in a darker indigo hue.
  • A vibrant digital illustration shows a dark-haired woman in a light blue shirt looking toward a cheerful, white and blue robot assistant displayed in a…
  • A 3D stylized white robot with a blue visor and a cloud emblem on its chest extends a robotic hand toward a floating iridescent coin.
  • A floating white 3D tablet displays a Salesforce report titled 'State of Agentic AI in the Enterprise'.
  • The 'AIforce' logotype sits centered at the top, featuring a blue 3D corded 'A' followed by sans-serif white text.
  • A minimalist, cornflower blue graphic logo featuring a thick, continuous line with rounded ends.
  • A single, hand-drawn graphic of an irregular starburst or sun shape in a matte terracotta orange.
  • A glossy 3D purple magnifying glass rests at a slight angle on a soft lavender surface with a subtle shadow.
  • A flat-style, isometric illustration features a plump, pink piggy bank viewed from a high angle against a bright blue, curved banner background.
  • A man with a short ginger beard and a striped linen shirt is captured in a side profile as he focuses intently on a laptop screen.
  • A 3D-rendered white and blue robot character peers over a guide titled "The Grown-Up's Guide to Operating an Agentic Enterprise," which features the…
  • A smiling Black man with a groomed beard and short haircut sits at a desk, looking down at an open laptop in a bright office.
  • A vibrant digital graphic features two 3D-rendered robot characters, Astro in sunglasses and Einstein with glowing blue hair, flanking a stylized software…
  • A sleek white laptop is angled on a vibrant blue background, displaying a dashboard filled with colorful line graphs and bar charts like 'Data Explorer' and…
  • A pill-shaped button labeled "Activate Agent" sits at the center of a light blue, curved banner, featuring a blue bear icon with sunglasses and a blue cursor…
  • A white, minimalist 3D laptop floats against a vibrant blue gradient background, displaying a Salesforce Data Cloud dashboard with a customer profile for…
  • A vibrant vector illustration features a Black woman with long braids sitting at a blue desk and working on a laptop that glows with light.
  • An interactive digital dashboard titled "Data 360" features a customer profile for "Travis Anderson," a smiling man with a beard on a yellow background.
  • A stylized, chunky periwinkle blue lightning bolt icon with rounded edges.
  • A vibrant blue 3D sphere serves as the base for a prominent, raised white letter 'M' graphic.
  • A circular, flat graphic logo featuring an interlocking weave pattern of thick diagonal bands.
  • A flat vector illustration features a blue-toned robot wearing a headset, positioned centrally in profile.
  • A digital product screenshot of a white Data Cloud dashboard is centered on a light blue background accented with yellow star-shaped sparkles.
  • A minimalist graphic composition of white outlined squares tilted into diamond shapes of varying sizes.
  • A digital graphic featuring a cluster of floating, diamond-oriented squares in varying sizes.
  • A single, glossy deep blue diamond chip sits at the center of a minimalist geometric pattern.
  • A floating digital interface mockup for AgentExchange displays search results for 'Easy user adoption tracking' with cards for Docusign, Notion AI,…
  • A woman with wavy brown hair and a man wearing glasses both smile confidently while wearing navy blue hoodies with the text "Agentblazer" across the chest.
  • A thick, three-dimensional shield-shaped badge depicts a stylized mountain landscape in a toy-like, matte plastic style.
  • Three circular metallic badges float against a vibrant blue-to-light-blue gradient background.
  • A close-up photograph features a joyful Asian man with a goatee laughing while typing on his laptop at a conference.
  • Three circular headshots of smiling professionals are arranged against a solid teal shape with rounded corners.
  • A medium outdoor photo features three smiling colleagues—a woman in a vibrant yellow blazer and two men in business casual attire—taking a group selfie.
  • Two circular headshots of women are positioned side-by-side on a wide, curved banner with a blue-to-white gradient.
  • A vibrant medium close-up from a side angle captures a woman with dark curly hair and large hoop earrings laughing heartily in a crowded audience.
  • A close-up photograph of a smiling woman in a brown blazer at a conference is framed within a rounded digital video player interface.
  • A flat, vibrant illustration depicts a smiling woman with dark skin looking toward a friendly, white and blue robot encased in a purple pill-shaped bubble.
  • A 3D cartoon-style illustration features a man in a blue blazer and dark trousers standing on a light blue laptop, holding a large power plug connected to a…
  • A person uses a white stylus to select from a row of glowing, translucent digital document icons that float above a gray laptop's keyboard.
  • A man with a dark beard and glasses smiles warmly while looking at his laptop, set against an indoor office background.
  • A wide graphic banner featuring the bold white text "Welcome to the Agentic Enterprise" centered against a vibrant cobalt blue gradient background.
  • A vibrant blue horizontal banner features the white text "Welcome to the Agentic Enterprise" in a bold, sans-serif font across two lines.
  • A vibrant blue horizontal banner features large white sans-serif text reading "Welcome to the Agentic Enterprise" centered across the middle.
  • A diverse group of five smiling professionals stands together in a bright office hallway, framed within a distinctive curved, horizontal banner shape.
  • A minimalist, wide-format graphic featuring soft, glowing blue four-pointed stars clustered on the left side.
  • A soft, four-pointed blue star glows at the center of this wide horizontal graphic, radiating outward in concentric, blurred layers of light.
  • A minimalist, abstract digital graphic featuring soft, overlapping curved waves in the lower half of the frame.
  • A soft, ethereal graphic element featuring three glowing four-pointed stars in a light sky blue.
  • A soft, ethereal wash of light blue and white dominates this minimalist abstract graphic.
  • A soft, abstract digital graphic featuring gentle, layered horizontal curves in varying shades of pale blue and white.
  • A wide, abstract graphic featuring a series of translucent, light blue rounded geometric shapes stacked in the lower-left corner.
  • A minimalist, abstract digital graphic featuring soft, layered curves in pale blue and white.
  • A minimalist graphic banner features a soft, light blue gradient that fades into a clean white background.
  • A minimalist abstract digital graphic featuring a stack of soft-edged, translucent blue diamond shapes centered slightly to the right on a vast white field.
  • A minimalist abstract digital graphic featuring soft, layered horizontal curves in pale cerulean and white.
  • A wide, minimalist abstract graphic features a soft blue and white gradient.
  • A horizontal corporate logo for Good360, featuring a lime green circular icon on the left with an embedded white 'G'.

Product experience imagery

170 images

Show Salesforce products through their own interfaces, workflows, and data visualizations. Product screenshots and UI illustrations are part of the brand’s product experience; keep them intact and readable.

  • A UI/UX graphic features a blue-toned restaurant booking dashboard named 'TableTop' next to a 'Virtual Assistant' chat window.
  • A digital UI mockup of a chat interface titled 'Ask Astro' centered on a solid vibrant blue background.
  • A vertical digital graphic on a solid royal blue background depicts a chat interface window with a header reading "Reschedule with AI Agent".
  • A glassmorphism-style digital interface depicts an email conversation about building a data-driven culture, set against a solid blue background.
  • A digital graphic showcases an e-commerce website for alpine group featuring a lime green yoga mat and pink water bottle.
  • A white IDC MarketScape chart titled 'Worldwide Agentic AI Platforms, 2026' is centrally framed, surrounded by floating blue spheres of varying sizes and…
  • A digital architectural diagram illustrates the Salesforce Platform hierarchy against a soft blue gradient background.
  • A digital UI mockup for the Palmata brand, showing a clean analytics dashboard against a vibrant blue-to-white gradient background.
  • A digital graphic showcases a CMS interface with a 'Publish' button and SEO metadata fields like 'Modern Banking.' The main window previews a webpage titled…
  • A digital graphic showcasing the NTO Agent interface across multiple windows, featuring an e-commerce chat comparing a teal 'Women's Venture Rain Jacket' and…
  • Three overlapping floating user interface cards display email templates against a soft blue gradient.
  • A vertical digital graphic featuring a soft, ethereal color gradient that washes from a pale lime green in the upper left corner to a light sky blue in the…
  • A set of glossy, lime green 3D sparkle icons frame the upper corners of this square graphic.
  • Two pairs of vibrant, glossy blue four-pointed stars float in the upper corners of this graphic frame.
  • Four glossy, four-pointed teal stars float in the upper corners of this graphic element, set against a smooth gradient that transitions from pale mint green…
  • A digital graphic showcases the Northern Trail Outfitters website on a tablet-style interface alongside a smartphone displaying an order checkout page.
  • A vertical product screenshot of a smartphone screen showing a messaging interface with an AI assistant named Agentforce.
  • A white 'Curate Category' modal window takes center stage over a dimmed Salesforce e-commerce dashboard.
  • A digital software interface for Northern Trail Outfitters displays an Inventory Intelligence dashboard with bar charts and stock metrics.
  • A vertical photo of a man and woman wearing winter parkas and red beanies in a snowy forest is partially obscured by UI elements.
  • A close-up screenshot of a digital interface titled Page Designer, featuring a website build for northern trail outfitters.
  • A close-up software screenshot displays a 'Business Manager' web interface for 'northern trail outfitters.' A prominent side menu includes categories like…
  • A light blue world map graphic is centered on a rounded white card, featuring green checkmarks across various continents.
  • A digital UI layout features a misty mountain landscape header with the text "Go farther with myNTO Rewards." Below the hero image, a "Shop By Category"…
  • A light blue world map graphic is set on a white card against a soft blue gradient background.
  • A close-up product shot of a smartphone displaying the 'SHOP | NOW' store manager app interface against a soft blue gradient.
  • A close-up product shot of a white smartphone displays the Northern Trail Outfitters mobile app interface against a soft blue gradient.
  • A UI/UX architectural graphic shows a retail website window floating above a row of integration icons, connected by dark blue double-sided vertical arrows…
  • A smiling Black woman with short, buzzed hair and gold hoop earrings looks down at her smartphone against a vibrant blue sky backdrop.
  • A smiling Asian woman in a black blazer and white shirt gazes at a smartphone against a bright blue curved gradient backdrop.
  • A vertical digital graphic featuring a deep navy blue background with a subtle gradient.
  • A minimalist digital graphic featuring a soft, light blue to white vertical gradient that fills the frame.
  • A soft vertical gradient graphic fades from solid white at the top to a light, airy sky blue at the bottom.
  • A minimalist graphic features two glossy, deep blue four-pointed stars and a black plus sign cluster in the lower right corner.
  • A clean software UI screenshot titled "Consumption Insights" floats against a soft lavender and blue gradient background.
  • A screenshot of the Data 360 interface features a prominent modal window titled "New Clean Room Collaboration." The form includes fields for Data Space,…
  • A clean, modern interface for a 'Data 360 Pricing Calculator' is presented on a white card against a vibrant blue, tiered background.
  • A digital graphic showcasing a 'Consumption Insights' dashboard set against a vibrant blue-to-teal gradient background accented by 3D pink stars.
  • A minimalist pastel background featuring a soft color gradient concentrated at the edges.
  • A digital infographic diagram depicts the Salesforce architecture using a rounded blue interface frame.
  • A digital graphic showcasing glassmorphism-style software cards against a blue and orange gradient background.
  • This graphic features three layered, translucent interface panels floating against a blue-to-orange gradient background.
  • This screenshot displays a data modeling interface for 'Customer Lifetime Value Analysis (Extended)' featuring a complex relationship diagram and an…
  • This graphic features a stack of translucent, layered software interface windows against a vibrant blue and orange gradient.
  • A digital UI graphic set against a deep blue to orange gradient features several frosted glass cards showcasing data analytics and a chatbot interface.
  • A sleek digital product shot featuring the Tableau Agent interface layered over a Retail Order Management data model screen.
  • A digital graphic featuring overlapping software interface windows showcasing 'Tableau Agent' analytics.
  • A digital graphic showcasing a suite of business analytics software across mobile and desktop interfaces on a blue gradient background.
  • A dynamic digital composite illustrates an AI workflow featuring multiple overlapping app windows over a blue and orange gradient.
  • A UI mockup displays overlapping digital windows showing Tableau metrics for 'Total Sales' at 2.4M and 'Pipeline Generation' at 3.8M against a deep blue…
  • An interface mockup displays a Slack conversation with Slackbot recommending automated sales actions, overlaid with a message from Emma Annand asking to add…
  • A digital software interface for Sales analytics is displayed across three layered windows over a blue and orange gradient background.
  • A digital UI design set against a blue and orange gradient background features an AI chatbot interface responding to the prompt, "Show me my top 3 performing…
  • A floating software interface set against a deep blue and orange gradient background features a stacked bar chart with vibrant purple, blue, and teal segments.
  • An interface mockup displays an 'Analytics Agent' chatbot overlaying a blurred data dashboard on a gradient blue background.
  • A digital UI layout showing two layered application windows against a blue and coral gradient background.
  • Layered digital interface windows showcase data analytics tools on a blue and orange gradient background.
  • A light blue cloud logo with the word "salesforce" centered in white sans-serif text sits against a deep blue gradient background.
  • A dynamic 3D software visualization showing a 'Northern Trail Outfitters' sales dashboard layered over a grid of blue integration tiles like AWS, Google…
  • A white 3D-modeled laptop is set against a vibrant blue curved backdrop, displaying a data mapping interface with 'Reservation Data' connected by thin lines…
  • A vibrant digital graphic illustrates a unified AI ecosystem featuring five distinct AI bot icons connected by thin white lines to a central blue pill-shaped…
  • A graphic showing three layered UI windows with rounded corners, featuring app logos for Claude, Microsoft Teams, and ChatGPT.
  • A digital interface mockup on a blue gradient background features a conversational AI prompt asking, "Hi, Carmen.
  • A 3D glassmorphism illustration of a digital dashboard on a blue curved background.
  • A dark-themed Apromore logo sits in a white glassmorphic container, floating above a process mining dashboard.
  • A 3D stylized laptop with soft, rounded edges is positioned at an angle against a vibrant blue curved banner.
  • A clean blue digital graphic featuring the white Snowflake logo and wordmark centered on a rounded, dark blue gradient card.
  • A vibrant digital graphic featuring a deep red background with a central, rounded purple-to-pink gradient card.
  • A digital graphic features the Google BigQuery logo and text against a vibrant blue background.
  • A vibrant orange graphic features the white Amazon Web Services logo with its signature smile arrow centered inside a rounded rectangle of a slightly darker…
  • A smiling man in a blue t-shirt scans a tin can with his smartphone over an open cardboard box in a warehouse.
  • A minimalist flat graphic featuring a light blue globe with thick grid lines representing latitude and longitude.
  • A tall, vertical graphic featuring a soft, ethereal glow in a light cerulean blue.
  • A digital software screenshot features a CRM dashboard for a contact named 'Aaron White' set against a bright blue gradient background.
  • A digital software screenshot features a complex 'Flow Builder' dashboard titled 'HNMI Fall Outreach - Engage Donors Multi Channel V1' against a vibrant blue…
  • A digital software interface screenshot titled "Program Management Command Center" features purple and white data visualizations against a blue gradient…
  • A clean software interface graphic displays two layered dashboard windows against a vibrant blue gradient background.
  • A digital graphic of a Grantmaking software dashboard features stylized data windows floating over a soft blue gradient background.
  • A smartphone interface displays details for a volunteer initiative called 'Budgeting Workshops' against a vibrant blue gradient background.
  • A digital software UI screenshot showcases a Program Management dashboard for a client named Maria Rivera, featuring sections for status, alerts like 'Lack…
  • A vibrant digital graphic featuring the Slack logo centered within a semi-transparent, glowing circular bubble.
  • A vibrant graphic featuring a cluster of multi-colored, glossy plus signs arranged in a circular formation within a soft white orb.
  • A vibrant 2D illustration features a blue, bear-like character head wearing dark sunglasses, centered within a light blue translucent circle.
  • A vibrant circular graphic featuring a light blue translucent globe containing thirteen glossy, multi-colored spheres arranged in a ring.
  • A dark blue bust icon of a person is centered within a translucent glass-morphism bubble, framed by five small white circles arching over the head like a crown.
  • A clean graphic depicts a customer service chat interaction between a smiling Black man in a circular avatar and a blue robot icon.
  • A clean digital graphic displays a text message exchange between a user and a chatbot.
  • A clean graphic interface depicts a customer service chat exchange between a user and an AI assistant on a white background.
  • A minimalist, abstract digital graphic featuring a soft color transition.
  • A digital graphic showcases a split-screen video call between a smiling Black man and a laughing woman with gray hair, set against a vibrant blue gradient…
  • A medium close-up photo captures a professional man and woman in discussion within a modern office building.
  • A clean software graphic displays a blue and white 'Sales Dashboard' populated with donut charts, funnel diagrams, and trend lines.
  • Bright blue monospaced code snippet with a subtle chromatic aberration glitch effect, making the letters appear slightly doubled.
  • A block of monospaced programming code rendered in a luminous, cyan-blue font with a subtle chromatic aberration effect that creates a double-exposure…
  • A close-up interview shot features Anthony Moisant, identified by white text as the 'Chief Information Officer & Chief Security Officer' at 'Indeed'.
  • A minimalist vertical graphic features a soft, ethereal glow centered on the right side.
  • A vertical digital graphic features a soft, rounded light blue gradient base that transitions into a white top.
  • A minimalist graphic illustration features a horizontal progression of three circles on a layered blue background.
  • A brown, raccoon-suited character named Astro walks across a stylized green hill against a pale blue sky.
  • A vertical digital illustration of a serene, pale lavender and white sky with stylized, soft-edged clouds.
  • A clean screenshot of a web-based banking dashboard for 'Exemplary Bank' featuring a 'Fin' AI chatbot overlay on the right.
  • A UI mockup shows the NovaCard Service dashboard for customer Jackie Frost, featuring an AI chat window and a service assistant pop-up.
  • A vibrant software screenshot features a blue-tinted Command Center dashboard for Oceanic Airways, overlaid with a floating Agentforce chatbot window and an…
  • A digital product graphic showcases a web-based 'Field Service - Console' dashboard on a light blue background, featuring a GANTT chart schedule for October…
  • A digital graphic layers multiple software interfaces against a vibrant blue gradient background.
  • A stylized, three-dimensional checkmark icon in a bright cerulean blue with a thick, darker teal shadow that provides depth.
  • A vibrant, pinwheel-shaped logo consists of four distinct pairs of shapes arranged in a cross formation.
  • A man with short black hair sits at a white round table in a brightly lit, modern cafe, looking down at his open laptop with a focused expression.
  • The bold white text 'Slack Frontline' is centered over a digital collage of diverse essential workers on a deep purple background.
  • A vibrant purple gradient background features floating UI elements that simulate a developer workflow alongside a colorful, smiling square mascot icon.
  • Layered digital UI cards illustrate an AI-generated business report over a vibrant purple gradient.
  • A graphic interface illustration features a deep purple grid background with white UI overlays.
  • A vibrant graphic features a large, central square icon with a smiling, multi-colored face surrounded by smaller tech company logos against a pale lavender…
  • A digital interface mockup for Slackbot sits centered against a bright, ethereal gradient background with floating 3D software icons and bubbles.
  • A minimalist product photo features a white analog clock on a tall, thin stand positioned against a vibrant teal background.
  • A clean graphic interface illustrates a collaboration channel labeled '# Acme Inc Account.' Above the main window, a notification bubble shows three…
  • A clean graphic screenshot depicts a Slackbot notification card titled 'Opportunity updated!' with a colorful, smiling robot avatar.
  • A flat graphic illustration contrasts user-friendly interface cards against a dark code terminal over a vibrant purple gradient.
  • A clean graphic interface illustrates data integration with layered windows featuring the Salesforce logo and a bold 'Synced' badge with a green checkmark.
  • A 3D isometric graphic of a glossy golden-orange arrow pointing upward and to the right.
  • A vibrant blue rounded square icon with a 3D-effect, tilted slightly to the right.
  • A digital interface screenshot of the Slack platform set against a soft purple teardrop background.
  • A clean 3D render of a white power strip connected to a single white adapter hub featuring the Slack logo.
  • An illustrative UI graphic depicts a Slack channel titled "# ext-agency" layered over a soft purple gradient circle.
  • A digital graphic showcasing the Slack interface features a friendly, colorful Slackbot avatar popping out of the frame with a black speech bubble saying…
  • A flat, stylized graphic of a round blue character head featuring two small circular ears and wearing dark sunglasses.
  • A thick, dark teal upward-trending arrow graphic sits at the center of a teal-green square with rounded corners.
  • A black minimalist geometric icon resembling a grid or a blooming flower pattern.
  • A vibrant pink heart graphic with a glossy, three-dimensional aesthetic.
  • A stylized vector illustration of an orange magnifying glass featuring a dark brown human head and shoulders silhouette in the center lens.
  • A flat, stylized graphic of a shopping cart rendered in shades of green and dark charcoal.
  • A stylized fast-forward icon consists of three rounded right-pointing triangles layered over one another to create a sense of motion.
  • Twelve vibrant, glossy spheres are arranged in a perfect circle, resembling a loading icon or a color wheel.
  • A flat, circular icon features a bold blue stylized human bust silhouette centered against a light lavender-blue disc.
  • A graphic logo consisting of nine stylized plus signs arranged in a loose, circular formation.
  • A flat blue interface depicts a chat sequence between a smiling man in a yellow circular avatar and an automated bot, accented by a 3D blue robot head…
  • A UI graphic shows overlapping clean, white-and-light-blue dashboard cards for an 'Account: Welo' with metrics like 'Active Assets 10' and 'Monthly $12,500.'…
  • A vibrant 2D graphic of a map pin icon rendered in shades of pink and magenta.
  • A stylized, bubble-gum pink computer monitor icon features soft, rounded corners and a slightly flared stand.
  • A stylized, flat graphic icon featuring a dark teal gear with a bright cyan center ring.
  • A 3D rendering of the Tableau logo featuring ten colorful, chunky plus-signs arranged in a circular cluster on a thick white disc.
  • A flat, stylized green safe graphic with a slightly curved top and rounded corners.
  • A vibrant purple heart icon features a bold blue EKG heartbeat line running through its center.
  • A vibrant blue person icon stands in the foreground of a pale blue classical building graphic, evoking a sense of institutional or banking services.
  • A stylized blue graphic depicts a construction crane hoisting a building module.
  • A stylized, two-dimensional graphic of a mechanical gear rendered in shades of gray.
  • A minimalist flat-style graphic featuring a purple beverage bottle and a blue retail blister pack side-by-side.
  • A stylized, blue digital illustration of a radio or cell tower with signal waves.
  • A minimalist graphic illustration of a graduation mortarboard cap rendered in varying shades of blue.
  • A flat-style graphic featuring a large, glowing yellow lightbulb next to a grey high-voltage power line tower.
  • A flat, stylized 2D graphic of a classic video camera in periwinkle blue and navy.
  • A vibrant blue shopping bag stands as a stylized 3D graphic icon with yellow curved handles.
  • An abstract, geometric graphic logo featuring a dynamic diamond shape composed of overlapping shards in shades of vibrant orange and red.
  • A vibrant, solid indigo purple graphic element forms a smooth, wide downward-curving arc across a panoramic horizontal plane.
  • A soft, ethereal graphic featuring a central diamond shape composed of concentric, rounded squares in varying shades of light blue and lavender.
  • A soft, minimalist horizontal graphic featuring a series of pale blue and white layered curves.
  • A soft, ethereal graphic element consisting of a pale blue and white gradient that forms a wide, convex arc across the bottom.
  • A minimalist abstract graphic features a soft, glowing blue and violet diamond motif centered on an expansive white background.
  • A wide, horizontal abstract graphic features a deep navy blue background that transitions into a vibrant, four-pointed starburst on the right side.
  • A soft, horizontal gradient featuring ethereal washes of pale sky blue and bright white.
  • A minimalist, abstract graphic featuring a soft light blue color wash that flows from the right side towards the center.
  • A soft, four-pointed star graphic sits centered on a wide white background, rendered in light blue and lavender gradients.
  • A light blue, stippled illustration featuring two clusters of soft, rounded clouds positioned in the upper left and upper right corners.
  • A soft, ethereal horizontal banner featuring a dreamy color gradient.
  • A soft, luminous four-pointed star icon radiates from the center of a wide white background.
  • A very bright, minimalist horizontal graphic featuring a soft, ethereal glow of pale baby blue and white.
  • A minimalist, horizontal graphic features a pale blue sky gradient that fades into a solid white base.
  • A minimalist digital illustration featuring a single monarch butterfly fluttering against a soft sky.
  • A soft, whimsical illustration of stylized white clouds against a pale lavender and blue gradient sky.
  • A soft, horizontal digital graphic features a gentle pale blue gradient fading into white at the top.

Download Salesforce’s Brand Skill

A Brand Skill is a folder of brand guidance written for agents. Give it to Claude, ChatGPT, Cursor or another agent and ask it to follow Salesforce’s guidelines. It starts at SKILL.md, which points to the right file for each task.

It has the guidance, 386 images and the logos. The font files belong to Salesforce, Inc, so they’re left out.

Download the Brand SkillZIP, 14.9 MB

salesforce-brand-skill/

├ SKILL.md

├ README.md

├ references/

│ ├ dos-and-donts.md

│ ├ colors.md

│ ├ logo.md

│ ├ typography.md

│ ├ voice.md

│ ├ brand-imagery.md

│ └ product-experience.md

└ assets/

├ images/

└ logos/

Rainbrand’s Brand Agent built this Brand Skill from salesforce.com on 3 Nov 2026. It isn’t Salesforce’s official guide. Reviewed by Siddharth Borderwala, Founding Engineer at Rainbrand.

Salesforce and its logos are trademarks of Salesforce, Inc. Rainbrand isn’t affiliated with or endorsed by Salesforce, Inc.

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  2. Connect your Rainbrand account when asked. It works in ChatGPT and in Codex.

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