--- title: "Teenage Engineering brand guidelines: logo, colors and fonts" description: "Teenage Engineering’s logo, colors (#000000, #FFFFFF), fonts (Univers TE20, Univers TE40), voice, and dos and don’ts, with a Brand Skill for your agents." url: "https://www.rainbrand.com/brand-guidelines/teenage-engineering/" --- (Brand guidelines) // Music and audio # Teenage Engineering brand guidelines Teenage Engineering’s logo, colors, fonts, voice, and dos and don’ts, from the Brand Skill Rainbrand built from teenage.engineering. [Download the Brand Skill](https://www.rainbrand.com/brand-guidelines/teenage-engineering/teenage-engineering-brand-skill.zip) ![teenage engineering TE logo in black](https://www.rainbrand.com/_next/image?url=%2Fbrand-guidelines%2Fteenage-engineering%2Fteenage-engineering-wordmark.svg&w=3840&q=75&dpl=dpl_8zv7npXJR9sMH7dgRdivLL1jQMCy) - Black #000000 - White #FFFFFF - TE orange #F05A24 - TE yellow #FAB413 ## About Teenage Engineering Teenage Engineering is a Swedish maker of electronic instruments, audio gear, and accessories for sound and music lovers. Its identity combines restrained black-and-white presentation with playful, inventive product storytelling and a hands-on spirit of sound exploration. ## Teenage Engineering logo - ![teenage engineering TE logo in black](https://www.rainbrand.com/_next/image?url=%2Fbrand-guidelines%2Fteenage-engineering%2Fteenage-engineering-wordmark.svg&w=3840&q=75&dpl=dpl_8zv7npXJR9sMH7dgRdivLL1jQMCy) Wordmark · SVG [Download teenage engineering TE logo in black](https://www.rainbrand.com/brand-guidelines/teenage-engineering/teenage-engineering-wordmark.svg) Use the TE logo, with its registered mark, as the brand identity. Set it in black on light backgrounds, or in light grey or white on black, as the header of teenage.engineering does. ## Teenage Engineering colors - Black Logo, text and the home page background HEX #000000 Copy HEX RGB 0, 0, 0 Copy RGB - White Page background and text on black HEX #FFFFFF Copy HEX RGB 255, 255, 255 Copy RGB - TE orange Accent color HEX #F05A24 Copy HEX RGB 240, 90, 36 Copy RGB - TE yellow Accent color HEX #FAB413 Copy HEX RGB 250, 180, 19 Copy RGB - TE blue Accent color HEX #0071BB Copy HEX RGB 0, 113, 187 Copy RGB - TE red Accent color HEX #B81D13 Copy HEX RGB 184, 29, 19 Copy RGB - TE grey Logo and dividers on black HEX #B2B2B2 Copy HEX RGB 178, 178, 178 Copy RGB ## Teenage Engineering fonts - Univers TE20 Body, navigation and small headings · 300 - Univers TE40 Large headings · 300 Font names only. The Brand Skill download doesn’t include font files. ## Teenage Engineering’s voice Write with directness, curiosity, and a playful, slightly irreverent streak. Pair concise product facts with language that makes experimentation feel inviting. The voice can be technically specific without becoming stiff, and it can use unusual imagery or a teasing question to open a story. Write in lowercase, as teenage engineering does, and keep product names such as OP–1 and OP–XY in capitals with an en dash. - “we wanted to stay true to the feeling of recording at home with your 4-track. but to be honest, sometimes it’s nice to get a do-over” - “adjust attack and length, introduce rhythmic variations with the funk parameter, or add randomization to every sound on every hit” - “THIS SHADOW IS unrealistically LONG... ARE YOU HIDING SOMETHING?” ## Dos and don’ts ### Do - Use the TE logo for identity work, in black, white or light grey. - Keep core layouts high-contrast and restrained, with black and white doing the structural work. - Let product details remain clear, and use imagery to make sound, creative practice, and experimentation tangible. - Write in a direct, curious, playful voice; pair practical product information with a memorable turn of phrase. ### Don’t - Don’t recolor the TE logo in the accent colors or redraw its shapes. - Don’t replace the black-and-white foundation with decorative color; keep orange, yellow, blue and red as accents. - Don’t make product or editorial writing sound generic, overly formal, or detached from creative use. - Don’t use teasing or irreverent language in a way that obscures essential product information. ## More from the Brand Skill ### Imagery Show Teenage Engineering products as distinctive, tactile instruments and tools. Use the brand’s own product, campaign, and editorial imagery to preserve their actual forms and design details. Product imagery ranges from isolated product views to colorful, characterful campaign scenes; choose the treatment that fits the specific product or story rather than forcing one universal look. Editorial imagery can include musicians, designers, studios, performance, and place. Keep the product in a genuine creative context and let the story’s subject feel human and specific. The brand’s own product interface and guide imagery are also useful references for product-led work. ### Imagery editorial Use brand-owned editorial, campaign, magazine, and press imagery to guide storytelling around products, creative practice, and music culture. ### Imagery products Use the brand’s product and catalog imagery as a reference for product appearance, range, and store presentation. Preserve the products’ actual colors, proportions, details, and names when depicting specific models. ## Download Teenage Engineering’s Brand Skill A Brand Skill is a folder of brand guidance written for agents. Give it to Claude, ChatGPT, Cursor or another agent and ask it to follow Teenage Engineering’s guidelines. It starts at SKILL.md, which points to the right file for each task. This copy includes the guidance and logos. It leaves out the reference images and font files. [Download the Brand Skill](https://www.rainbrand.com/brand-guidelines/teenage-engineering/teenage-engineering-brand-skill.zip) teenage-engineering-brand-skill/ ├ SKILL.md ├ README.md ├ references/ │ ├ colors.md │ ├ dos-and-donts.md │ ├ logo.md │ ├ typography.md │ ├ imagery.md │ ├ voice.md │ ├ imagery-editorial.md │ └ imagery-products.md └ assets/logos/ └ teenage-engineering-wordmark.svg Rainbrand’s Brand Agent built this Brand Skill from teenage.engineering on 30 Oct 2026. It isn’t Teenage Engineering’s official guide. Reviewed by Siddharth Borderwala, Founding Engineer at Rainbrand. Teenage Engineering and its logos are trademarks of teenage engineering AB. Rainbrand isn’t affiliated with or endorsed by teenage engineering AB. ## Make one for your brand. Add Rainbrand to your agent and give it your website, brand guide or files. Rainbrand builds a Brand Skill like this one and keeps it up to date. [Get started](https://www.rainbrand.com/auth/sign-in) [Read the docs](https://docs.rainbrand.com/mcp/getting-started) ### ChatGPT + Codex 1. Open the Rainbrand plugin and add it. [Open Rainbrand plugin](https://chatgpt.com/plugins/plugin_asdk_app_6ac6e5030ec88191a88001f6dc0628ca) 2. Connect your Rainbrand account when asked. It works in ChatGPT and in Codex. ### Claude 1. Open the Rainbrand connector in Claude and add it. [Open Rainbrand connector](https://claude.ai/customize/connectors?modal=add-custom-connector&connectorName=Rainbrand&connectorUrl=https%3A%2F%2Fmcp.rainbrand.com%2Fmcp) 2. Select Connect, then sign in to Rainbrand. You can also install the [Rainbrand Skill](https://docs.rainbrand.com/mcp/getting-started#standalone-rainbrand-skill) or the [plugin](https://github.com/rainbrandai/rainbrand-skills/releases/latest/download/rainbrand.claude-plugin.zip). ### Claude Code 1. Add Rainbrand's plugin marketplace in your terminal. ``` claude plugin marketplace add rainbrandai/rainbrand-skills ``` 2. Install the Rainbrand plugin, including its Skill and MCP connection. ``` claude plugin install rainbrand@rainbrand ``` 3. Start a new Claude Code session, then use /mcp to sign in to Rainbrand. You can also [connect with MCP](https://docs.rainbrand.com/mcp/getting-started#claude-code-installation-options) or install the [Rainbrand Skill](https://docs.rainbrand.com/mcp/getting-started#standalone-rainbrand-skill). ### Cursor 1. Add Rainbrand to ~/.cursor/mcp.json. ``` { "mcpServers": { "rainbrand": { "url": "https://mcp.rainbrand.com/mcp" } } } ``` 2. Sign in from the Cursor CLI. ``` agent mcp login rainbrand ``` You can also install the [Rainbrand Skill](https://docs.rainbrand.com/mcp/getting-started#standalone-rainbrand-skill) or the [plugin](https://github.com/rainbrandai/rainbrand-skills/releases/latest/download/rainbrand.cursor-plugin.zip). ### API 1. Create an API key in your account settings, then list your brands. ``` curl https://www.rainbrand.com/api/v1/brands -H "x-api-key: $RAINBRAND_API_KEY" ``` Integrating Rainbrand into your app? [Read the API docs](https://docs.rainbrand.com/api). ## More brand guidelines [See all brands](https://www.rainbrand.com/brand-guidelines/) - [Sonos brand guidelines](https://www.rainbrand.com/brand-guidelines/sonos/) Music and audio - [Spotify brand guidelines](https://www.rainbrand.com/brand-guidelines/spotify/) Music and audio - [Aesop brand guidelines](https://www.rainbrand.com/brand-guidelines/aesop/) Beauty and personal care The brand layer for agents. Rainbrand builds and maintains shared brand context for your agents and products. [Get started](https://www.rainbrand.com/auth/sign-in) [Read the docs](https://docs.rainbrand.com/)