--- title: "Apple Music brand guidelines: logo, colors and fonts" description: "Apple Music’s logo, colors (#FA243C, #1D1D1F, #FFFFFF), fonts (SF Pro Display, SF Pro Text), voice, and dos and don’ts, with a Brand Skill for your agents." url: "https://www.rainbrand.com/brand-guidelines/apple-music/" --- (Brand guidelines) // Music and audio # Apple Music brand guidelines Apple Music’s logo, colors, fonts, voice, and dos and don’ts, from the Brand Skill Rainbrand built from apple.com. [Download the Brand Skill](https://www.rainbrand.com/brand-guidelines/apple-music/apple-music-brand-skill.zip) ![Apple Music white name-and-symbol lockup](https://storage.rainbrand.com/storage/v1/object/public/public-assets/brand-guidelines/apple-music/apple-music-logo.svg) - Music red #FA243C - Near black #1D1D1F - White #FFFFFF ## About Apple Music Apple Music is Apple’s music streaming service, bringing together a listening catalog, artist and album discovery, playlists, radio and listening features across supported devices. Its identity combines the Apple Music name-and-symbol lockup with clear typography and music-centered storytelling. ## Apple Music logo - ![Apple Music white name-and-symbol lockup](https://storage.rainbrand.com/storage/v1/object/public/public-assets/brand-guidelines/apple-music/apple-music-logo.svg) Lockup Download [SVG of Apple Music white name-and-symbol lockup](https://storage.rainbrand.com/storage/v1/object/public/public-assets/brand-guidelines/apple-music/apple-music-logo.svg?download=apple-music-logo.svg) [PNG of Apple Music white name-and-symbol lockup](https://storage.rainbrand.com/storage/v1/object/public/public-assets/brand-guidelines/apple-music/apple-music-logo.png?download=apple-music-logo.png) Use the supplied Apple Music lockup to identify the service. Keep the Apple symbol and Music name together, with strong background contrast. The standalone Apple corporate symbol and other Apple product marks have separate roles. ## Apple Music colors - Music red Service accent HEX #FA243C Copy HEX RGB 250, 36, 60 Copy RGB - Near black Dark backgrounds and text HEX #1D1D1F Copy HEX RGB 29, 29, 31 Copy RGB - White Reverse logo and light backgrounds HEX #FFFFFF Copy HEX RGB 255, 255, 255 Copy RGB ## Apple Music fonts - SF Pro Display Headlines - SF Pro Text Body and interface Font names only. The Brand Skill download doesn’t include font files. ## Apple Music’s voice Write with clarity, confidence and a love of music. Lead with the listening experience, then explain features and availability in simple language. Keep artist, album, playlist and audio-feature details accurate. - “All access. No ads. Sounds incredible.” ## Dos and don’ts ### Do - Use the Apple Music service lockup as the brand signature. - Keep the music, artist or listening experience central. - Use concise, rhythmic headlines with practical supporting detail. - Keep subscription and audio-feature claims tied to supported plans and devices. ### Don’t - Do not substitute the Apple corporate symbol for Apple Music’s full signature. - Do not turn a temporary album campaign into a universal identity rule. - Do not imply that every audio feature is available on every device. ## Apple Music imagery 5 images from apple.com, in one file of the Brand Skill. Each file starts with its guidance, then shows the images it refers to. ### Listening interface imagery 5 images Show recognizable Apple Music listening, discovery, playlist and playback screens. Preserve the relevant controls, track context and device framing; feature and catalog availability can vary. Album art and performances identify the music shown, rather than the service’s own logo. - ![Apple Music listening interface 1](https://storage.rainbrand.com/storage/v1/object/public/public-assets/brand-guidelines/apple-music/a46ccf9f-1b82-5963-9771-14d3e96ed8e2/images/3f11e829-5965-4505-9bfb-8fb30752fa76.webp) - ![Apple Music listening interface 2](https://storage.rainbrand.com/storage/v1/object/public/public-assets/brand-guidelines/apple-music/a46ccf9f-1b82-5963-9771-14d3e96ed8e2/images/538e9541-fa41-4af2-b0e2-744e1e5e5c1a.webp) - ![Apple Music listening interface 3](https://storage.rainbrand.com/storage/v1/object/public/public-assets/brand-guidelines/apple-music/a46ccf9f-1b82-5963-9771-14d3e96ed8e2/images/6ef436e8-f91c-40b6-b9ab-09d0b4c43a10.webp) - ![Apple Music listening interface 4](https://storage.rainbrand.com/storage/v1/object/public/public-assets/brand-guidelines/apple-music/a46ccf9f-1b82-5963-9771-14d3e96ed8e2/images/da8a219a-8fae-4b17-a078-f91459717a41.webp) - ![Apple Music listening interface 5](https://storage.rainbrand.com/storage/v1/object/public/public-assets/brand-guidelines/apple-music/a46ccf9f-1b82-5963-9771-14d3e96ed8e2/images/e6cf933e-99e5-4f90-995d-799a2c8f3fef.webp) ## More from the Brand Skill ### Apple Music identity imagery Use the Apple Music name-and-symbol lockup as the service identifier. Keep artist, album and campaign imagery in its music context; it does not replace the service mark. ### Listening moments Show music discovery and listening in natural settings. Keep the focus on the listening experience and its connection to people rather than unrelated Apple hardware or business campaigns. ### Apple Music product imagery Present the music service through its listening interface, playlists, radio, catalog and supported devices. Keep screens relevant to music and avoid turning a particular hardware model into the service identity. ## Download Apple Music’s Brand Skill A Brand Skill is a folder of brand guidance written for agents. Give it to Claude, ChatGPT, Cursor or another agent and ask it to follow Apple Music’s guidelines. It starts at SKILL.md, which points to the right file for each task. It has the guidance, 5 images and the logos. The font files belong to Apple Inc, so they’re left out. [Download the Brand Skill](https://www.rainbrand.com/brand-guidelines/apple-music/apple-music-brand-skill.zip) ZIP, 30.1 MB apple-music-brand-skill/ ├ SKILL.md ├ README.md ├ references/ │ ├ dos-and-donts.md │ ├ colors.md │ ├ logo.md │ ├ typography.md │ ├ voice.md │ ├ imagery-identity.md │ ├ imagery-interfaces.md │ ├ imagery-people-and-places.md │ └ imagery-products.md └ assets/ ├ images/ └ logos/ Rainbrand’s Brand Agent built this Brand Skill from apple.com on 3 Nov 2026. It isn’t Apple Music’s official guide. Reviewed by Siddharth Borderwala, Founding Engineer at Rainbrand. Apple Music and its logos are trademarks of Apple Inc. Rainbrand isn’t affiliated with or endorsed by Apple Inc. ## Make one for your brand. Add Rainbrand to your agent and give it your website, brand guide or files. Rainbrand builds a Brand Skill like this one and keeps it up to date. [Get started](https://www.rainbrand.com/auth/sign-in) [Read the docs](https://docs.rainbrand.com/mcp/getting-started) ### ChatGPT + Codex 1. Open the Rainbrand plugin and add it. [Open Rainbrand plugin](https://chatgpt.com/plugins/plugin_asdk_app_6ac6e5030ec88191a88001f6dc0628ca) 2. Connect your Rainbrand account when asked. It works in ChatGPT and in Codex. ### Claude 1. Open the Rainbrand connector in Claude and add it. [Open Rainbrand connector](https://claude.ai/customize/connectors?modal=add-custom-connector&connectorName=Rainbrand&connectorUrl=https%3A%2F%2Fmcp.rainbrand.com%2Fmcp) 2. Select Connect, then sign in to Rainbrand. You can also install the [Rainbrand Skill](https://docs.rainbrand.com/mcp/getting-started#standalone-rainbrand-skill) or the [plugin](https://github.com/rainbrandai/rainbrand-skills/releases/latest/download/rainbrand.claude-plugin.zip). ### Claude Code 1. Add Rainbrand's plugin marketplace in your terminal. ``` claude plugin marketplace add rainbrandai/rainbrand-skills ``` 2. Install the Rainbrand plugin, including its Skill and MCP connection. ``` claude plugin install rainbrand@rainbrand ``` 3. Start a new Claude Code session, then use /mcp to sign in to Rainbrand. You can also [connect with MCP](https://docs.rainbrand.com/mcp/getting-started#claude-code-installation-options) or install the [Rainbrand Skill](https://docs.rainbrand.com/mcp/getting-started#standalone-rainbrand-skill). ### Cursor 1. Add Rainbrand to ~/.cursor/mcp.json. ``` { "mcpServers": { "rainbrand": { "url": "https://mcp.rainbrand.com/mcp" } } } ``` 2. Sign in from the Cursor CLI. ``` agent mcp login rainbrand ``` You can also install the [Rainbrand Skill](https://docs.rainbrand.com/mcp/getting-started#standalone-rainbrand-skill) or the [plugin](https://github.com/rainbrandai/rainbrand-skills/releases/latest/download/rainbrand.cursor-plugin.zip). ### API 1. Create an API key in your account settings, then list your brands. ``` curl https://www.rainbrand.com/api/v1/brands -H "x-api-key: $RAINBRAND_API_KEY" ``` Integrating Rainbrand into your app? [Read the API docs](https://docs.rainbrand.com/api). ## More brand guidelines [See all brands](https://www.rainbrand.com/brand-guidelines/) - [Sonos brand guidelines](https://www.rainbrand.com/brand-guidelines/sonos/) Music and audio - [Spotify brand guidelines](https://www.rainbrand.com/brand-guidelines/spotify/) Music and audio - [Teenage Engineering brand guidelines](https://www.rainbrand.com/brand-guidelines/teenage-engineering/) Music and audio The brand layer for agents. Rainbrand builds and maintains shared brand context for your agents and products. [Get started](https://www.rainbrand.com/auth/sign-in) [Read the docs](https://docs.rainbrand.com/)